There’s no doubt that the blogosphere is dominating our digital marketing world. Millions of websites are being published as well as new articles every day. When we talk about building websites, the first choice we have in mind is WordPress. WordPress is a powerful CMS platform that enables one to create a website with ease. You just drag and drop everything, and voila, you’re done!
However, just like the greatest tools in the world, there are still some drawbacks. One of this is that your website’s speed might be compromised because of the thousands of plugins and features you install on your website.We all know that one of the most important features a website must possess is the speed.
Here are our top tips on how to speed your websites.
Make use of the Caching Plugin
Since you’re already using a plugin for your website, take advantage of the caching plugin. This will decrease your loading time tremendously. Normally, when users are accessing a particular website, it’s requesting the server to load everything on your website. This includes the scripts, CSS, and commands. These series if requests make your website to load slowly.
You can save the loading time of your website by using a cache plugin. Instead of a manual request being sent to your server, the cache version will load. The caching plugin also has powerful built-in features such as:
- Object & Browser Caching
- GZIP Compression
- CDN Integration
- Image LazyLoad
- DNS Prefetching and more.
Optimise & Rescale Images
Most of the times, your images occupy a large amount of space on your website. Since images are larger in size, it takes more time to load them. One way of lessening your load time is by optimizing your images.This refers to compressing your image to a sizeable file without jeopardizing your image’s resolution. You can use plugins such as WP Smush to optimize your image without compromising its quality.
Apart from optimization, rescaling your image can also help load your website faster. So if you only intend to use small images for your website (e.g. 500 x 500), avoid uploading images containing 1000 x 100 dimension.
Script minification means that your CSS, JS, PHP, and other database files will remove any unwanted characters from your files. One notable example of this are the notes from Web Developers. Often, you see a line comment in these files explaining the function of a script. While this is essentially a useful tool in tracking codes and debugging them, these comments increase your file size.
What’s great about these caching plugins is that they do this automatically for you. You don’t need to have knowledge in programming to minify your files.
Avoid Too Many Plugins
You might be tempted to install every plugin to automate your website’s features and implement a seamless structure for your business. However, you don’t need to do this all the way because the more plugins you install, the slower your website will be.
That’s why we recommend that you install as few plugins as possible. Install only the plugins that you need and delete the unnecessary ones. This will also lessen your threat to security as sometimes the hackers alter the plugins to steal sensitive information from your website.
Use CDN (Content Delivery Network)
The purpose of the CDN is that instead of sending manual requests to your web server, the user can automatically make a request the nearest server. CDN loads load the images, CSS, JS scripts, etc from the user’s nearest server. This can tremendously decrease your website’s loading time.
We recommend using one of the following CDNs:
- Amazon CloudFront
Various factors can affect the performance and speed of your website. Taking these preliminary precautions can help improve your website’s performance and minimize your lead loss and boost your sales. What are you waiting for? Try applying these tips and see for yourself!
“Design is not just what it looks like and feels like. Design is how it works.” Steve Jobs